A few weeks ago, I wrote to let you know that we’re in the process of moving to our new state-of-the-art facility. We’re now halfway through the transition and I want to take this moment to give you another update.
We decided to build a new facility because we knew it would ultimately improve our ability to bring you the very best groceries and service experience. We buy products from hundreds of farms, fisheries, and artisans, but in order to facilitate our move, we have had to make some hard choices and you may have noticed that we currently have fewer products available than usual. This temporary streamlining is necessary to maintain our high standards of quality as we move.
I sincerely apologize if you have experienced any issues with a recent order. I know how frustrating it is to have items missing or a late delivery. I want to reassure you that this, also, is only temporary and when we complete our move in late summer, we’re confident that we’ll deliver our best service yet.
One change you might have already seen related to our move is a switch from boxes to reusable bags, which will eliminate the production of around nine million boxes per year. (You can learn more about this here.) Another important part of our commitment to the environment is the clean energy that our new home will be powered by. Also, there will be less food waste, and a strengthened partnership with City Harvest in the fight against hunger.
Finally, I know that when it comes to grocery shopping, you have many options, so I sincerely thank you for being a loyal customer, and for your patience while we move. We never take your patronage for granted, and that’s why we’re working around the clock to bring you the best grocery shopping experience available.
I will continue to update you on the progress of our move.
CEO & Founder, FreshDirect & FoodKick
P.S. If you live in Manhattan, Brooklyn, or Long Island City, you can shop our on-demand sister brand, FoodKick, which delivers fresh food, alcohol, and groceries in as little as an hour.