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Pink Ribbon Cupcakes

Pink Ribbon Cupcakes

Cupcakes with a Purpose

Did you see those pretty pink cupcakes on FreshDirect this month? They’re the making, literally, of Susan Schreiber who works in the FreshDirect kitchen.

Susan thought it would be a great idea to whip up something tasty and pink and to help raise funds toward breast cancer research, as a way to honor Breast Cancer Awareness Month this October.

After careful planning and some popular taste-testing among eager FreshDirect staffers, we came up with a very delicious way to help raise funds for a cause. In fact, for every 4-pack of Pink Ribbon cupcakes sold, $1 will be donated to SHARE Self-Help for Women with Breast or Ovarian Cancer and for every 18 piece platter of Pink Ribbon cupcakes sold, $4 will be donated to SHARE up to $3,000.

Now, every day our baking staff is slathering these light, moist vanilla cupcakes with decadent vanilla buttercream frosting, and sprinkling on raspberry sanding sugar on top. These delightful little confections truly are too pretty too eat – but don’t let that stop you! Remember, you’re indulging for a good cause.

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